So you are planning to use mailing lists (direct marketing approach) for some or all of your products/services but you are wondering about the mailing lists, you are confused rather you have no idea which type of mailing list would deliver, would get you the maximum sales leads.
Well it’s not such a big problem; yes! not a big problem unless you don’t know ;), so today I would give you an easy approach to create mailing lists that will surely deliver maximum.
The approach I am going to discuss with you guys is not ordinary, normal approach of making mailing lists by asking potential customers, buying mailing lists from third parties or capturing addresses of people from here and there and then bombarding them with your mails.
The idea is, your mail should connect, resonate with your potential clients/customers if it doesn’t then it would be waste of time and resources, right ?! and frustration!